How the Sineus story began

From the Skillaz exit to the creation of the Sineus franchise.

1. Exit from Skillaz

In 2023, Andrey Krylov sold part of Skillaz to hh.ru — at a valuation of nearly 2 billion rubles.

3. 2025 — Creation of the Sineus franchise

Sineus

Inspired by the gaming community, the Sineus franchise was born — with a strong protagonist who reflects the values of a large community of Russian entrepreneurs and enthusiasts.

From entrepreneur — to a creator of meaning.

One mission. More people. More worlds.

Chronicle

Franchise timeline

From the first hackathon in Vologda — to a full metaverse. What has already happened and what is in the works.

2023 — 2025

Done

Sineus hackathons · Vologda → Moscow

Three seasons of the Game Dev hackathon: the first and only in Vologda, and in 2025 — a leap to Moscow. Hundreds of developers, artists, and writers; a total prize pool of 5M RUB. The franchise grew out of this.

3 seasons·Prize pool 5,000,000 RUB

Early 2026

Done

Writers' contest in the Svemir canon

An open literary contest held before the first game's launch. The best texts entered the world bible and canonical scripts.

June 2026

In progress

Launch of Sineus Arena Survivors

The first franchise game launches on Steam. In parallel — the launch of the YouTube and Rutube channel "Only the Murk Knows" with the animated project of the same name by Johnny & Clyde studio.

August 2026

In progress

Global publishing

Opening of an international publishing house with a portfolio of franchise games.

September 2026

In progress

Flagship game announcement · music contest

The flagship franchise release is announced to the broad market, alongside an open contest for composers based on the Svemir world.

November 2026

In progress

Guinness-record hackathon

A large-scale hackathon aiming for a world record participant count.

Founder

Andrey Krylov

Andrey Krylov is a serial entrepreneur and CEO of the Sineus media franchise. Creator of an ecosystem uniting game development, content, and investment around an original universe and a scalable IP.

Previously — founder of the HR-tech platform Skillaz, one of the market leaders in recruitment automation, which grew into partnerships with major corporations.

Today Andrey Krylov is focused on building Sineus as a new media franchise with global potential at the intersection of games, technology, and storytelling.

It all started with a local Game Dev hackathon in Vologda — Andrey's hometown. Over three seasons the hackathon grew from a city story into an industry event, and around it — into an entire universe.

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